Thai Life insurance

Vision and Mission

To be an insurance company of sustainability

Core Values
  • Believe in satisfying the diverse demands of each individual customer
  • Believe in professional management based on integrity, stability and sustainability of the company
  • Believe in taking part in supporting, developing and contributing to society
  • Believe that cooperation, joint efforts and strong relationships are the key to joint success
  • We strive to be a leading international life insurance company that offers total life solutions and creates financial security for every life.
  • We strive for product and service innovativeness that meets the diverse demands of customers at every life stage.
  • We are committed to building financial strength through optimized profit, rather than maximized profit.
  • We are committed to humanism with the belief that our employees are our most important asset and capital.
  • We strive to develop employees who are both highly competent and virtuous to be well rounded knowledgeable partners for customers and society.
  • We strive to be an adaptive and agile organization that keeps abreast of changes and overcomes every limitation.
  • We are committed to moral principles, operating business with transparency and being a good corporate citizen for the Thai and global society.
Business Purpose
  • To be the Life and Financial Solution Provider in every life stage, life event and life style of customers to meet the diverse demands of customers
  • To provide healthier, better and wealthier lives for customers during the later stages of their life
Brand Purpose
  • To be an admired iconic brand, creating inspiration for everyone in society

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